Facebook Marketing Excellence



Facebook advertising is actually incredibly nuanced with a ton of different elements. This is something that very few people will probably understand before they get involved – so read on to learn all about it so that you can jump in with the kind of knowledge most advertisers are lacking! By the end, you’ll know more about Facebook marketing than 90% of those using the platform…

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Facebook Marketing Excellence

Facebook is one of the most powerful platforms for any marketer to master and if you only ever invest your time and effort into one single social media platform, it should probably be Facebook. The impressive stats surrounding Facebook are by now old news but they are still worth repeating. Facebook is nothing short of the second biggest website on the net – right behind Google. If Facebook were a country, then it would be one of the largest in the world.

All of this is really academic though – statistics like this are changing all the time.

All you need to know is that Facebook is big in terms of numbers. And what’s more, is that those users are not just active on Facebook – they are engaging and taking part and they are sitting on the site for long periods of time.

In other words: this is pretty much the perfect storm for marketers looking for somewhere to access a large number of people.
And Facebook isn’t just a big site full of lots of highly engaged users – it’s also perfect in terms of the tools and features that it provides marketers. You have a gigantic number of people you can reach and Facebook gives you all the tools you could possibly need to reach the most useful members of that audience in a highly targeted way – this is powerful stuff!







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